DBC is a digital consultancy with an emphasis on using data to grow online audiences in creative ways…Read More About DBC
Cochlear implants are wonderful things. Instead of amplifying noise like a hearing aid, they convert sound waves into signals and transmit them to the brain through the auditory nerve. These signals are different to what the brain would receive if the ear was working as intended. Over time though, the brain learns to […]Read More The sense of data
Around a month ago a group of strangers got together in a completely spontaneous way in one of those moments that makes you think the internet isn’t always such a dark place after all…Read More Blog post: Where can I work in London?
We took Donald Trump’s tweets and made a Wordle. His most used words are revealing….Read More Blog post: First 100 days of Trump tweets
People are making data you can smell, touch, hear and taste…Read More Blog post: Data in five senses
Why it’s a good idea to turn data into physical objects…Read More Blog post: Making data come alive – Real World Data Objects
The importance of data is gradually rising in organisations but will it reach C-level…Read More Blog post: The rise of Analytics in organisations
In my experience, most organisations don’t have a clear plan or structure in place for using the data that they have to its full (or even some) of its potential. If you find the wrong way of using data below familiar to you, don’t worry, you’ve plenty of company. Acknowledging that you’re making mistakes is the […]Read More Blog post: Three right ways and one wrong way to use your data
Below, I divide growth strategies (strategies to grow an organisations online presence) into four types. 1. Bigger slice Satisfying existing visitors. You have 100 visitors to your online offerings. One of these visitors is a customer, doing the thing(s) that give value to the business (assuming that your business isn’t just to get visitors). […]Read More Eat all the pies: A digital growth strategy
tldr; I reckon about a quarter of people get it wrong but I’m open to being corrected… I was recently in Colombia (not Columbia) and whilst I was out there I noticed wristbands and T-Shirts etc for sale with the “It’s Colombia not Columbia” branding similar to below. Colombians were understandably annoyed by how their […]Read More Colombia v Columbia: How many people get it wrong?